Backing Instruct: the AI workforce one prompt away

Most organisations live with - or at least have learned to tolerate - a quiet but constant drain on productivity: the manual work that eats hours and hours of employee time every week. Repetitive tasks, brittle legacy scripts, and half-finished automation projects add up to a significant drag on productivity. These are the same manual tasks that many of us believed would be the first things to be solved by the emergence of AI. However, the options to tackle these sorts of mundane tasks have historically fallen into two categories: tools that promise flexibility but require months of implementation, or rigid solutions that deliver quick wins but fail to scale. For most of us - if we look honestly at how we’re still spending our time each day - can agree solutions to date have fallen well short. Instruct was created to bridge that gap.

Instruct is an AI powered automation platform designed to make efficiency both immediate and lasting; it makes it practical, it makes it fast, and most importantly, it makes it work. The core concept is simple: create AI agents to perform any task, just by describing it; no code or complex logic, just 'instruct'. Now everyone has the ability to create lightweight agents that take only minutes to set up, which can then take care of the most repetitive parts of their role. There isn't any need for heavy customisation, or any dependency on dev teams needing to create custom internal tooling. Users with Instruct become self-sufficient: they identify the parts of their role which AI could handle for them, and then put an agent to work to start handling it immediately. Hours once spent moving information between systems or managing repetitive processes are returned instantly to the business.

Underneath that simplicity lies an architecture designed to scale with complex operations. Whether it’s a single repetitive process or an entire process spanning multiple departments, Instruct can handle it without adding overhead. What once required a full team of developers can now be done by anyone, and the no-code builder makes it simple to refine and adjust your instructions, and connect to the right apps in your tech-stack, as the work around you evolves. The result is automation that actually sticks, rather than automation that dies in pilot projects.

The ingenuity of Instruct reflects the strength of its founding team, and in particular the two co-founders, Matt and Alfie. Matt brings several years of experience working on the frontlines tackling automation and technical sales from Automation Anywhere and IBM, gaining a firsthand understanding of where customers feel the most pain, why automation projects typically stall, and what it takes to win adoption inside the largest organisations. Alfie provides the technical counterweight. A rare full-stack builder, who spent his teenage years building everything from 3D renderers to blockchain protocols to consumer products. That mix of deep technical range and product sense is evident from the moment you create your first task with Instruct.

For those who have tried to automate parts our daily work before with mixed results (perhaps with Zapier, Make, IFTTT, or custom APIs) Instruct is a breath of fresh air, mixing the best of both worlds: the ease of quick-to-deploy solutions and an intuitive user-friendly UI, with the resilience of enterprise-grade systems. For Instruct users, this means less wasted time, lower operating costs, and the ability to focus on growth rather than repetitive work ad infinitum.